How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 27.06.2025 19:47
Price
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Place
Product
Why do men love boobs (irrespective of big or small)?
Processes
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
How many boxes 600 x 400 x 200 go into a 20ft container?
People
Good marketing is doing this well.
Perception